Influence and Persuasion

When we talk about influence and persuasion, we often talk about marketing and sales. However, even in local governments, we influence in many ways and with great frequency.

If you want a raise, sometimes you need to persuade your boss. If you want to convince your team to adopt a change, help your employees make choices, or choose the best place for lunch, there is often influencing taking place. This module will help participants learn how to influence and persuade in a variety of areas.